This goes against the reputation the app has gained over the years.It has been found that 22% of students on Tinder use Tinder for hookups.Dating, finding love, or even a casual hookup, is an idea that appeals to many people.If you don’t have to go through a lot of stress to be able to connect to people, this can also be an added plus.After this, they can begin to chat and decide to meet depending on how well their chat goes.
It’s vital that every user must be conscious of the information they release to strangers on the app.
For Tinder to make the app more popular, their then Chief Marketing Officer, Whitney Wolfe went to sorority girls and fraternity boys meetings to get more college students on board.
With these people signed up, the app became more popular with word of mouth.
With over 100 million downloads, there are enough people to find the right person to date.
However, with the increasing number of users, there’s also an increase in the possibility of crime.
Tinder’s features have helped the app to build a base of 10 million daily active users.